HONOR is poised to disrupt the South African smartphone market with the upcoming launch of its highly anticipated HONOR 200 Series, featuring the HONOR 200 and HONOR 200 Pro. Following the successful debut of the HONOR 200 Lite on July 1st, the brand recently offered an exclusive preview of the entire series to South Africa’s A-listers and fashionistas at the Hollywoodbets Durban July.
HONOR continues its commitment to innovation by collaborating with the legendary Parisian portrait photography house, Studio Harcourt. This partnership has resulted in the groundbreaking HONOR AI Portrait Engine, a new technology that merges expert craftsmanship with advanced AI capabilities. This innovative feature empowers users to capture studio-quality portraits directly from their smartphones, even in challenging lighting conditions.
The HONOR 200 Pro boasts a powerful Triple 50MP Studio-Level AI Portrait Camera system, featuring a 50MP main camera, a 50MP telephoto camera, and a 50MP selfie camera. This impressive setup allows users to capture stunning images with perfect light and shadow balance, regardless of the lighting scenario.
“We are thrilled to introduce the HONOR 200 Pro, the first Pro model in our flagship numbered series, to the South African market,” said HONOR South Africa CEO Fred Zhou. “This launch follows the tremendous success of the HONOR 90, which fueled significant growth and consumer excitement. We remain committed to delivering cutting-edge technology and performance to South Africa,” Zhou added. Following the success of the HONOR 90 Series launch in 2023, which garnered the brand over 600% sales growth and the title of fastest-growing smartphone brand in the country, HONOR is capitalizing on this momentum.
The HONOR 200 Pro runs on the updated MagicOS 8.0, promising an intelligent user experience powered by a range of AI functionalities. Additionally, the device boasts a long-lasting 5200mAh silicon-carbon battery with support for both Wired and Wireless HONOR SuperCharge, ensuring users stay connected and entertained throughout the day.
Alongside the Pro model, HONOR is launching the standard HONOR 200. This smartphone also leverages the innovative HONOR AI Portrait Engine and features an impressive Triple 50MP Studio-Level AI Portrait Camera system, capturing exceptional detail and vivid brightness. Furthermore, the HONOR 200 offers Wired HONOR SuperCharge and a 0 Risk AI Eye Comfort Display.
The HONOR 200 Pro and HONOR 200 will soon be available at local retailers and network providers. The Pro model will come in Ocean Cyan and Black, while the HONOR 200 will be offered in Moonlight White and Black. Purchases of either phone will include a complimentary gift package valued at R6,999, featuring an HONOR SuperCharger with cable, a screen protector, free postal repair with pickup and delivery, a 3-year battery health protection warranty, and a 180-day screen accident warranty (excluding labor fees).